HERSHEY, Penn. – Several customers were recently outraged because Reese’s Peanut Butter Cups’ Christmas tree candy did not look enough like Christmas trees.
Several peanut butter fans took their outrage to social media last month, tweeting at the company.
“Does this look like a Christmas tree to you??” tweeted one person. “I feel deceived,” tweeted another, posting a photo of a blob-like Christmas tree.
Getting in the Christmas spirit with my… Oh wait its a blob #ReesesChristmasTrees #reesesfail #stilltastesgood pic.twitter.com/RXjpiAbUkR
— Sarah O'Brien (@sarbear0130) November 26, 2015
@ReesesPBCups … I have questions. pic.twitter.com/VEBkGM42PL
— Ashleigh (@AshweeCarter) November 24, 2015
https://twitter.com/laurenhiltonn/status/668575267959406593
@ReesesPBCups Nailed it👌🏼 pic.twitter.com/b0c6XcSD6R
— akana (@BlakeAkanaChung) November 25, 2015
Reese’s has since apologized, but now they’re also responding in a clever way on social media.
“REESE’S celebrates trees of all shapes and sizes. It’s not what it looks like, it’s what it tastes like,” Reese’s tweeted. The company is also using the hashtag #AllTreesAreBeautiful.
Woke up like this. #ThankYou #AllTreesAreBeautiful pic.twitter.com/rbvgWqqXup
— REESE'S (@reeses) December 3, 2015
REESE'S celebrates trees of all shapes and sizes. It's not what it looks like, it's what it tastes like. pic.twitter.com/8KURar00UX
— REESE'S (@reeses) December 2, 2015
Just as controversial, but a lot more delicious #AllTreesAreBeautiful #Treegate pic.twitter.com/qIg0FR1Xc5
— REESE'S (@reeses) December 6, 2015
They look just like their father. #AllTreesAreBeautiful pic.twitter.com/eVMm4cF75p
— REESE'S (@reeses) December 12, 2015
Reese’s tweeted one image of a family of chocolate Christmas trees sledding together.
“They look just like their father. #AllTreesAreBeautiful,” read the tweet.