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DENVER — Marijuana advertising in Denver can be shockingly aggressive, with psychedelic billboards and sign wavers promoting cheap, potent weed.
But in-your-face advertising messages in Colorado’s largest city appear to be on the way out after the city council voted 13-0 to ban outdoor advertising for medical marijuana.
The Denver ordinance passed Monday night seeks to curb the city’s vibrant and competitive marijuana industry. Council members said the city needs to crack down on the advertising.
The advertising ban requires one more vote, but its passage appears certain.
The ban would apply to billboard, bus-bench and sidewalk sign-twirler advertising.
The ordinance doesn’t affect print advertising or radio or television ads, but the ads would have to include the disclaimer that pot is “for registered Colorado medical marijuana patients only.”
