Zaxby’s expanding: Chain to open four sites in Forsyth County by 2015

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A view of the construction site of Zaxby's restaurant near the intersection of Davis Road and Highway 66 in Kernersville, N.C., Wednesday Sep. 10, 2014. (Bruce Chapman/Journal)

WINSTON-SALEM, N.C. — Quick-causal restaurant Zaxby’s is expanding in Forsyth County, looking to open four locations by March 2015, according to the Winston-Salem Journal.

The City-County Planning Board will consider a Zaxby’s in Walkertown at its monthly meeting today. The restaurant would go on about an acre owned by Walkertown Landing LLC at the northeast corner of Old Hollow Road and Walkertown Commons Circle.

Zaxby’s, based in Athens, Ga., has more than 630 locations in 15 states, including North Carolina, South Carolina and Virginia. The restaurant chain’s menu includes chicken fingers, wings, sandwiches and salads. Its locations typically employ between 40 and 50 people.

Ted Edgar, a Zaxby’s franchise owner, described Zaxby’s as a solid company.

“The brand’s sales growth has been positive for a consecutive 10 years while many other concepts in the industry have been flat or down,” Edgar said. “Its unit growth has also been tremendous over the last 10 years, and our fans are to thank for that. The Winston-Salem community embraced Zaxby’s nearly nine years ago, and I’m excited to be part of the continued growth in the market.”

Zaxby’s opened its first Forsyth County location in December 2005 at 1445 River Ridge Dr. in Clemmons.

On Oct. 6, franchise owners Jamie Page, Joe Brock and Mike Blaesing will open a 72-seat restaurant at 110 Pineview Court in Kernersville, just off N.C. 66 near Parks Chevrolet.

The Kernersville Zaxby’s will have Coca-Cola Co.’s proprietary drink fountain, Coca-Cola Freestyle. The touch-screen-operated fountain has 100 regular and low-calorie brands.

Through their company, J.J.M. Operations I Inc., Page and his business partners have another Zaxby’s under construction at 170 Summit Square Blvd., off Hanes Mill Road in Winston-Salem. That restaurant is going on the former site of Summit Square Car Wash, which has been demolished.

J.J.M. Operations I operates two existing Zaxby’s locations — one in Greensboro and another in Bermuda Run — and has plans to build two more next year.

Page said that Zaxby’s franchise owners are passionate about what they do and that he wanted to open his first stores in the South and feels fortunate to be in the Triad market.

“The culture that Zaxby’s has been so blessed to be around and to be part of and to be successful with is the South and everything about the South,” he said.

In October, Edgar plans to ask the planning board to approve a 90-seat Zaxby’s on Hanes Mall Boulevard in Winston-Salem that he hopes to open in March 2015. The restaurant would go near an existing Ashley Furniture store. The planning board recently approved a Hobby Lobby and Residence Inn that will be built nearby.

“I think Winston-Salem is a great market in general,” Edgar said. “It’s a growing city. (It’s) dynamic and diversified. We’ve got a growing brand and I think we’ll fit right into Winston-Salem well.”

Edgar currently owns a Zaxby’s restaurant in Greensboro and another in High Point, and plans to open a second Greensboro location.

Other cases on today’s planning board’s agenda include two proposed electronic sweepstakes operations — 1221-1249 West Clemmonsville Road near South Park shopping center in southern Winston-Salem and 2825 New Walkertown Road in eastern Winston-Salem.

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