RiverRun film festival attendance sets all-time record

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Downtown Winston-Salem (Credit: Wikitravel.org)

WINSTON-SALEM, N.C — The attendance of this year’s RiverRun International Film Festival set a record, with admissions to films, panels and other events increasing 13 percent over 2011’s attendance figures.

The festival’s box office revenues increased 8.5 percent from last year’s, festival organizers announced Wednesday.

Andrew Rodgers, the festival’s executive director, said this year’s festival was the most popular event held in its 14-year history.

“One of RiverRun’s goals is to bring film, culture and commerce to the greater Triad area and beyond,” Rodgers said. “We do this by continually increasing the caliber of film and by hosting record numbers of world-class directors. This, coupled with our supportive sponsors, volunteers and patrons, helped to make the 2012 festival a success.”

Admission to the festival’s films, panels, parties and other events totaled 16,046, which surpassed last year’s total attendance of 14,184, organizers said. Twenty-eight percent of its films were sold out.’

This article was written by John Hinton and originally published by The Winston-Salem Journal. Click here to read more.