Pizza Hut to test single slice sales amid increasing competition
Pizza Hut will begin selling single slices at two test locations this week, as the chain looks to keep pace with competitors offering customers quick options.
The two locations will open in York, Neb. and Pawtucket, R.I. on Tuesday.
The company said the slices will cost between $2 and $3 and only take 3-4 minutes to heat up. The new recipes will closely resemble thinner pies sold in the Northeast.
According to a Fox News report, the tests reflects how restaurants are reinventing themselves to keep pace with an changing industry. Diners are increasingly flocking to other restaurants like Chipotle, where customers feel they can get restaurant-quality food for only a few dollars more than fast food chains like Burger King and Wendy’s.
Chipotle recently announced a new pizza venture named ‘Pizzeria Locale.’ Customers walk up to the counter, watch their pizza being built and it’s cooked in 2 minutes. Other similar restaurants are popping up across the country.
Read more: Fox News