GREENSBORO, N.C. — The summer concert “SuperJam,” sponsored by 102 JAMZ and hosted by the Greensboro Coliseum, is expected to draw thousands and boost area business.
The Greensboro Coliseum has hosted the hip hop concert for 17 years and expects about 12,000 people this year, according to current ticket sales.
Last year, there were 16,421 attendants, grossing $94,272. In 2011, the concert attracted 11,602 attendees, grossing $43,897.
Greensboro police said they are putting 200 officers on the streets of High Point Road, downtown and in the coliseum area to monitor “cruising” and heavy traffic areas.
Police said the department is spending about $45,000 for officers on Friday and Saturday.
Sargent Anita Holder said every year police prepare for the large crowds and heavy traffic, but this year they are using Twitter and a new hotline to improve communication.
The City of Greensboro and the police will give traffic updates and tips under the hashtag #gsotraffic.
Anyone needing immediate information can also call a hotline that opens at 9 p.m. Friday at 373-EVENT.
Many late night restaurants and nightclubs are doubling their orders to prepare for Friday night.
The 2013 headliners include Future, 2 Chains, Wale, A$AP Rocky and Ace Hood.