Wake Forest graduate finds success with travel agency
WINSTON-SALEM, N.C. — Identifying an entrepreneurial niche – providing a one-stop planning site for budget travelers – and staying fresh with innovations enables Winston-Salem native Alan Fox to run one of the largest online U.S. travel agencies — Vacations To Go.
Fox earned his bachelor’s and master’s of business administration degrees from Wake Forest University, graduating from the Babcock Graduate School of Management in 1981.
After a stint working in the airline industry, Fox and the former president of Texas International Airlines, Robert Carney, formed Vacations To Go in May 1984.
Their strategy was convincing airlines, hotels, tour operators and cruise lines that they were better off slashing their rates at the last minute than letting unsold inventory go empty.
The businessmen connected the travel industry with flexible vacationers who could leave on a moment’s notice with deeply discounted international travel opportunities.
Initial success led the businessmen to launch the magazines Vacations in 1987 (300,000 circulation), Travel 50 & Beyond in 1990 (115,000 circulation) and Where to Retire in 1992 (200,000 circulation).
Read full story: The Winston-Salem Journal.