GREENSBORO, N.C. -- Downtown business owners say a cold soggy evening kept the typical large crowds away from the 24th Festival of Lights.
The event usually packs downtown for seven blocks along Elm Street.
“This is a good crowd. It's not a great crowd,” said Robin Davis owner of Mack & Mack.
Davis was one of about thirty downtown businesses that stayed open late for the event and despite the weather had several first time customers.
“People come in and they see things and they say gosh this is a interesting store, never seen things like this before so we are happy about that.”
In rain jackets families still filled Center City Park to help countdown the lighting of the 38-foot Christmas tree.
“It's a great time downtown,” said first-timer Lenny Yarnovich who brought his son John for the tree lighting. “Lot of night activity and the tree's beautiful.”